Internet Marketing Strategies - Webinars for clients

Internet Marketing Strategies

Following our recent surveys we want to work with our clients to provide some low cost marketing solutions that will help you meet your online marketing objectives and increase revenues through

- raising the profile of your business
- finding more customers and ensuring that existing customers return on a regular basis
- building and communicating with your database.

We have arranged 3 webinars/conference calls on the subject of Internet Strategies for Hotels which will help everyone dramatically improve their online results whatever sector they operate in. These are aimed primarily at Hoteliers in Suffolk but we believe there is something here for everyone as each of the three webinars have been designed to cover different areas of online marketing. You can attend all three webinars or pick which ones are most appropriate to you.

Webinar 1
Introduction to Online Marketing - A Practical Guide
Key Areas Covered - Search Engine Optimisation - where to start? Don't be blinded by the 'experts'; Key metrics to use to evaluate your website; Introduction to Pay Per Click (PPC) advertising - what is it? Current Hotel marketing trends

Webinar 2
Driving Internet Business For Your Business
Key Areas Covered: PPC - a closer look at what you should be doing on this: User Generated Content (UGC) - what is happening, Pros and Cons, is TripAdvisor the be all and end all?: direct internet distribution vs third party sites (eg booking.com etc);

Webinar 3
Increasing Your Share of Internet Business
Key Areas Covered: Email marketing - what metrics you should look at, Social Networks - should they be part of your strategy?; a closer look at SEO and long tail keywords; reservations systems - are they worth the investment?

All webinars will start with a 20-30 minute presentation from
p3.ie, followed by 30 minute interactive Q&A.

All webinars will be recorded so if you register but miss one we can send you a link to the recording to listen to at your convenience.


The next webinar will be on online video and the substantial difference it can make to both your online conversion rates as well your websites rankings in the search engines.

We all know that today's online shoppers are much savvier when it comes to online bookings and purchases, demanding an abundance of attractive and professionally presented information before fully committing. This can seem daunting for smaller clients but the reality is that online video need not be expensive, time consuming or complicated. Watch this space!