Pricing for your advert
Prices for advertising online with the Suffolk Tourist Guide
We want to work with all our clients to get the best value deal for them, to share the risks associated with any form of advertising spend, and to share the benefits when our clients do well through the Guide. So we offer two pricing options - EITHER a flat fee (see below) or a PAY PER LEAD option.
What's PPL? If you have a website we can both monitor* how many visits your display on the Suffolk Tourist Guide is bringing you. You pay us 30p for every 'lead' through to your website, or email enquriy or phone call that we bring you. So if we don't bring you any leads you don't pay a thing! No risk advertising at last.
* To monitor the traffic to your website we recommend our clients to use a FREE tracking system called Google Analytics - an independent and comprehensive service from Google.
OR There are 3 flat fee levels of cover to choose from
Silver £80pa = £6.65 per month,
Gold £135pa = £11.25 per month,
Platinum £245pa = £20.40 per month - see details below
What do you get for your investment?
• The Suffolk Tourist Guide is an easy-to-use, online Guide for all tourist & leisure services in Suffolk.
• It is the only professionally designed, independent Guide in Suffolk that covers all aspects of the tourist sector, from Accommodation and Attractions to Pubs, What’s On, Things to do and Places to Eat and Drink.
• Last year over 13 million UK holiday makers went online to research a UK short break. We want them to come to Suffolk!!
• The Guide helps your business be highly visible to this targeted audience of potential customers
• A web presence is essential for all businesses marketing to tourists, but you don't have to have your own website. See an independent review Why Online Marketing is Essential for more information
• The Guide receives over 50,000 unique visitors a month! So clearly people are looking online for information about Suffolk. This number continues to increase year-on-year due to continuous Search Engine Optimization (SEO) work & Social Media Marketing (eg Twitter, Facebook etc).
• The Guide is on the front page of a search of Google UK and other leading search engines, for terms such as (and variances of)
‘Suffolk Restaurants’
‘Suffolk Pubs’
‘Suffolk What’s On’
Suffolk Activities
'Suffolk Luxury Hotels'
‘Art Exhibitions in Suffolk’
‘Suffolk Corporate Hospitality’
.. as well as more obvious (and very popular) search terms such as
'Suffolk Tourist',
'Suffolk Tourist Info',
'Suffolk Days Out',
'Suffolk Things to do',
'Suffolk Attractions' etc.
• We are constantly adding new content to the Guide to enable us to cross sell your business and include it in as many relevant searches as possible.
WE GET THE TRAFFIC TO MAXIMISE YOUR VISIBILITY TO YOUR KEY TARGET AUDIENCE
What do you get for your investment?
Silver £80
Full advert on the Suffolk Tourist Guide for one year. This includes -
* unlimited text to describe your business which you can change at anytime,
* up to 4 colour photos of your business which you can also change anytime,
* Your full contact details so that clients can contact you direct,
* Hyperlink to your website – increasing traffic to your own website
* An automatic ‘View On Map’ link so that clients can find you
* and 24 hour password access to your display to enable you to update it at anytime; PLUS
* Your business will be displayed on the front page of the Guide for at least one week per year
* Your business will be listed under 2 categories of your choice eg 'Bed & Breakfast' and 'Accommodation'
* Ability to add your events to the What’s On Guide
* Support from the Suffolk Tourist Guide office – a real person to deal with!
* Single registration fee for one year – no additional charges or commission
* No VAT!
This is a great opportunity for a new or small business to get online and compete on a level playing field with larger competitors
Gold £135
All the features of Silver plus -
* Listing in up to 4 categories of your choice eg Hotel, Accommodation, Restaurant, Eating Out
* Listing in up to 4 articles eg Corporate Events and Hospitality, Suffolk Hotels, Suffolk Restaurants, Local town or village article;
* Ability to feature in the Special Offers section on the homepage at anytime (subject to space restrictions)
* Ability to feature in quarterly enewsletters to visitors on STG database
* Discount for adverts in the biannual Suffolk Tourist Guide brochure
Platinum £245
All the features of Gold plus -
* Listing in all relevant categories eg /Accommodation/Restaurant/Eating Out/Golf Course/Venue/Self Catering/Courses……
* Listing in all relevant articles, PLUS
* A Banner advert - this is a rotating banner in the right hand column of every page of the Guide and maximises your visibility. In 2011 the Tourist Guide received over 1.6 million page views!
CLICK HERE TO ADVERTISE or Send Us An Email if you have any questions about the Guide
We look forward to working with you to show visitors what Suffolk has to offer!


